We believe that access to professional development shouldn’t be limited by your current resources, but should instead be available to all promising organizations with the potential to create value and positive impact.

Our mission is to bridge this digital divide by combining technical excellence with a partnership model that makes modern WordPress development accessible to businesses at any stage of their journey.

Our Values

1. Reciprocity & Mutual Aid

We believe in relationships based on genuine reciprocity where value flows in multiple directions. Beyond traditional client-vendor dynamics, we create partnerships where success is shared, risks are distributed, and resources are exchanged in ways that strengthen both organizations.

2. Technical Sovereignty

We’re committed not just to delivering quality code, but to building your capacity for technical self-determination. Every project includes knowledge transfer, transparent documentation, and systems designed for your growing independence.

3. Transparent Value Exchange

We practice open conversations about the real costs and value of development work, rejecting the artificial pricing models of traditional agencies. By making visible how value is created and exchanged, we build trust and enable more equitable relationships. We approach every client as a true partner, seeking to understand your business and contribute meaningfully to your success beyond just implementing technology.

4. Open Source Principles / Commons-Based Development

We actively contribute to and build upon shared digital resources that benefit everyone. A percentage of each project supports open source development, community education, and collective infrastructure – creating an ecosystem where everyone can thrive.

5. Federated Cooperation

Rather than pursuing unlimited growth, we believe in connecting autonomous organizations in networks of mutual support. We actively build bridges between partners, share learnings across projects, and create opportunities for collaborative problem-solving.

These values guide not only how we work but also who we choose to work with. [Learn more about our Ethics & Project Selection Policy →]

Our Vision

We’re building toward a future where:

• Small businesses have access to the same quality of digital development as large corporations
• Technology creates genuine value rather than unnecessary complexity
• Development partnerships are based on mutual growth rather than extractive relationships
• Technical knowledge and capability are widely distributed rather than concentrated
• A community of businesses supports each other’s success through shared resources and knowledge

Long-term, we envision evolving beyond a traditional agency into a cooperative ecosystem of developers and businesses collaborating to create sustainable value.

Who We Partner With

We collaborate best with:

• Small Businesses with big ambitions but limited current resources
• Early-Stage Startups building their technical foundation
• Nonprofits & Social Enterprises making positive impact
• Established Businesses seeking more collaborative technical relationships

Our clients share a commitment to quality, a growth mindset, and a desire for genuine partnership rather than just a vendor relationship.